Florida - Hillsborough County Supervisor of Elections
Program Title
The VoteHillsborough Video Series
Program Summary
The VoteHillsborough Video Series is a 16-episode, three-chapter series that dives behind the scenes into the world of elections, explaining what the office does and how election officials conduct their work. The content is presented in succinct, digestible, and easy-to-understand episodes, in an effort to make the information engaging and accessible for different communities. The communications goals for 2023 focused on providing information about three municipal elections, explaining new changes in election law, and fostering a groundwork of trust in the work the county was doing to prepare for the 2024 election cycle. The videos, which were viewed more than 27,000 times, served as a foundational instrument for achieving those goals.