North Carolina - Buncombe County Election Services
Program Title
The NC Together Video Project
Program Summary
The NC Together video project was a collaborative effort between the North Carolina State Board of Elections, the Communication and Public Engagement (CAPE) department for Buncombe County, NC, and Buncombe County Election Services. The three-part video series was designed to build trust by connecting voters to their local election officials in a personal and relatable way. The outreach concept is simple yet powerful election administrators from across the state read a shared script, each speaking a few words while standing in front of their county's chosen landmark. The script emphasizes the role of election administrators as real people, neighbors and friends dedicated to ensuring fair and secure elections. These clips were woven together, creating a vibrant, statewide tapestry of election officials working to reassure voters.