Texas - City of White Settlement, Office of the City Secretary / Chief Governance Officer
Program Title
Ask the City Secretary: Interactive Election Q&A Video Series
Program Summary
By transforming routine election information into engaging visual content, the City of White Settlement modernized voter education, making trusted information more accessible, understandable, and memorable for the community. The city developed animated, interview-style social media videos simulating a question-and-answer session with the city secretary, who serves as the election administrator. Topics included voting locations, identification requirements, accessibility options, voting rights, and what to expect at the polls. The conversational structure reinforced trust by highlighting a recognizable local official as the source of accurate information. Text-based visuals improved accessibility for viewers watching without audio and enhanced retention through clear presentation.
Distributed through the citys social media platforms, the videos reached residents who may not otherwise engage with traditional election materials. Launched during the 2024 election cycle and with plans for future use, the initiative requires minimal financial resources while strengthening public familiarity with voting procedures and providing a replicable model for jurisdictions of any size.
Distributed through the citys social media platforms, the videos reached residents who may not otherwise engage with traditional election materials. Launched during the 2024 election cycle and with plans for future use, the initiative requires minimal financial resources while strengthening public familiarity with voting procedures and providing a replicable model for jurisdictions of any size.